In case you missed it, last fall Weight Watchers enhanced itself as WW, committing to focus more on wellness than weight loss. And in one of its recent moves, WW launched Kurbo, a disputed app designed to help kids and teens ages 8 to 17 develop healthy eating habits and get active.
The app uses a traffic light color scheme to try to make it easier for kids to choose healthier foods, a system the company says has proven to be a safe and effective weight loss strategy. (For example, green foods can be eaten at any time, yellow foods should be portioned, and red foods should make you stop and think.)
But since the release of the application, the reception has been mixed. While the Center for Disease Control and Prevention reports that one in five children and adolescents in the United States are obese, putting these children at risk for ill health, it is…
